ChefGail Memoir is a business book

December 10, 2018

Many people think that Maps, Markets and Matzo Ball Soup is a recipe book. The memoir does contain recipes but it also includes business insights. ChefGail operated two very successful businesses and worked in retail and for the government. She was a highly regarded business person and served on community boards and committees. Some of her business practices are highlighted in the book. If your business club would like to book a speaker in the new year, Jon Hall would be delighted to review some of the business practices in the book. Here is one of them.

#1 Live life as if everything is tilted in your direction  - Rumi, 13thcentury Persian poet

Very few people can recall Gail ever complaining. She got frustrated sometimes but immediately took a breath and moved on. She took daily missteps in stride and just got the job done. That level of commitment takes a lot of time and energy and Gail’s hands-on leadership style required her to be “on deck.” But as the company grew, Gail came to realize that she needed a vacation to “re-create”. However, like many entrepreneurs, Gail was plowing every dollar back into the company.

Gail loved to travel. She had been to Europe and toured western Canada with friends. We drove our VW camper around western Canada and into the Yukon and NWT. So we sat down and discussed how to build vacations and travel into her job. The answer was culinary tours. As you know, that became the backbone of her career with 35 trips in just 20 years. Her clients signed up for tour after tour and reveled in the immersive experience.

Culinary tourism may not be a part of your enterprise but there are many ways to take advantage of work experiences that will enrich your life and help you “re-create”. Attend conferences relevant to your business and stay over for a day or two after the event to play tourist. While on family travel take a side trip to visit a supplier or competitor. Stretch your imagination with a visit to an art gallery or museum; they often have days or evenings when admission is free. Host a visiting expert by offering them a bed, a meal, or just a drink. You’ll grow from the conversation and extend your range of influence. You may not see it at first but with just a little extra effort you’ll find that the world seems to be tilted in your direction.

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